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Previously we discussed tools suitable for organizing marketing tasks. If you are managing content, then keywords are very important. Adding keywords can improve the chance of your content getting on the top of the search result. Keywords are also an important factor in search engine optimization. Search engine optimization is essential to make your content acceptable for the search engine. In order to achieve it, you can use keyword-finding tools.
Check out some popular keyword finding tools to find appropriate keywords in your content
Display Purposes is a very useful tool to find proper keywords for Instagram users. entering proper keyword can help to take your posts to relevant users. You can add as many hashtags as you want according to your requirement. Display purposes will help you to find proper keywords that can be included with hashtag while posting content on Instagram. Enter a hashtag or two to find relevant hashtags. It filters out spammy and banned tags from the result. Display purposes work for the international audience in various languages.
Google Keyword Planner
Google Keyword Planner is a tool from the Google search engine which permits you to find the most popular keywords related to a topic or term you enter. By using those keywords in your content there is a high chance of appearing under the top position in the search results. Pay attention to monthly searches, competition, and other metrics to know the relevant keywords you need to target.
Most users depend on the Google search engine to find the information they want to know. So, Google keyword planner has many interesting features that can help you to be your content to the top of the search results. This is a free tool any content marketers can use to promote your content.
Answer The Public
Answer the Public will be very useful for content managers. You can enter a keyword or term and this tool will show you the content recommendation for that particular keyword. You can choose topics based on popularity. Writing contents based on popularity can improve your website’s popularity. Another specialty of this tool is the visualization of the result. You will also get the reason behind each question and lets you create content that the audience actually likes.
The keyword tool is free software that permits you to find long-tail keywords or other keywords related to a term. This is more reliable than Google Keyword Planner. The free version of this tool gives you the result of more than 750 keywords within a few seconds. Use them for search engine optimization, PPC advertisement, content creation, and other marketing activities. It also supports more than 43 languages.
BuzzStream is a software that helps marketers to promote their product, service, content that can build links, buzz creation, and branding. Many popular brands like Sears, Airbnb uses Buzz stream to effectively manage their business. Other than finding keywords use this tool to find influencers, tracking conversations, link building, and many more things. You can try their free version before paying for it.
Keyword Eye is a popular keyword searching tool for improving the business. It will show your highly competitive keywords with PPC comparison score and search volume numbers. Use it for both SEO and PPC campaigns and get more accurate details about keyword effectiveness. Other features include finding keywords for your country from available 36 databases, competitor analysis, link analysis etc.
SpyFu is a competitor research tool that gives you a detailed report of your competitor’s keyword by entering its web address. Get an instant report on their reach, organic keywords, and organic competitors from SpyFu. Its free version gives you top 5 reports. To access the rest of the reports you need to pay their monthly subscription fee. Monitor SEO rankings increase website traffic and make a better connection to build partnerships and generate leads.
Uber Suggest is a popular name among all keyword searching tools. It shows you the most competitive keywords for SEO as well as PPC campaigns. It is completely free, and you can use it without any limit. You can search keywords of various categories such as web, image, YouTube, news, etc. The tool is very simple to use without much effort. Enter the keyword you want to search and click on suggest. This will show you a long list of keywords that can be suitable for your content.
Moz is a free tool for searching for keywords. Link building, and on-page matrices. It has various features such as rank tracking, SEO toolbar, SEO audit, and crawl, etc for users. Build more traffic and increase user engagement by analyzing content performance using its analytical feature. Improve website ranking using the Moz tool and get into the top position of the search engine result page.
There are many free keyword searching tools available online. As keywords are very important for the visibility of content everyone who manages a website should find a suitable tool for them. Also, while using keywords you need to avoid overstuffing of words in your content. Only use keywords as per requirement. In the next section, we are going to discuss some best tools for social media management. If you want to know more about the best social media management tools you can check back here.